The Skinny Institute Custom Heat Transfer

added by: jennifer

Company: The Skinny Institute is a medical weight loss spa that specializes in medical treatments.

Description:The fun type style and unique use of two rhinestone colors in the logo translated easily into a unique design.

Design Turn-around: 24 hours

Purpose: The shirts were worn by employees who interact with customers and potential clients. The unique rhinestone design helps to brand the identity.

Design Application: Performed by Just Jen. The design was applied to women's fitted short sleeve shirts. All shirts were black, to increase the pop of the design.

Typestyles: This lettering in this logo came from the logo. Similar to the logo we outlined the word "skin" in a peridot (light green) rhinestones, so that it stood out from the rest of the lettering. Although this lettering is basically a block letter style, the unique elements (the extension on the letter h, the outline of "skin" and the use of upper case letters with a larger first letter for "institute") created a unique logo identity.

Rhinestones: The colors used are peridot (light green),and light siam (red).Rhinestones are a combination of SS10 and SS6. The combination of rhinestone sizes allowed us to duplicate the smaller letters in the word "Institute".